The LED Revolution
HistoryLED technology transformed flow arts from a fire-only discipline into something anyone can practice anywhere, at any time.
Timeline
- 1996 — Sean von Cleve (future founder of Flowtoys) builds his first light-up staves using 12V incandescent bulbs from Radio Shack
- 2003 — Flowtoys is founded in San Francisco. The concept of a durable, rechargeable LED prop with a lifetime warranty was revolutionary.
- 2007 — The "flowlight" arrives: Flowtoys' first manufactured product. Also creates the first rechargeable LED glowstick and the levi-wand.
- 2011 — NeoFlowArt begins manufacturing pixel LED props. First to introduce image stabilization in LED props.
- 2018 — Flowtoys launches "connect" technology: wireless synchronization between props.
Key companies
- Flowtoys (Emeryville, California) — the pioneer. Known for lifetime warranty and modular design.
- Ignis Pixel — professional-grade programmable pixel poi with 32 pixels (64 LEDs). Used by Cirque du Soleil artists.
- NeoFlowArt — largest manufacturer of pixel/LED props since 2011.
- EmazingLights — the dominant gloving brand.
How LEDs changed everything
- Made flow arts accessible to practice at night without fire, vastly lowering the barrier to entry
- Created entirely new visual possibilities: persistence-of-vision images, programmable color patterns, text displays mid-spin
- Enabled indoor performance without fire risk, fuel, or insurance requirements
- Made flow arts festival-friendly for EDM events where open flame is prohibited
- Shifted some performers from fire to LED as their primary performance medium